Thetford is a global innovator in mobile sanitation and kitchen solutions for the recreational vehicle (RV), marine, and camping markets. Headquartered in Ann Arbor, Michigan, the company designs and manufactures a wide range of products—from RV and marine toilets, to holding tank treatments, cleaning systems, and compact refrigerators, Thetford is a go-to resource for RV enthusiasts, boaters, campers, and OEM manufacturers. With retail shelf space at a premium, Thetford needed a retail merchandiser for its toilet tissue product line—one display that would hold all three of their package sizes.
Thetford leaned on their longtime marketing partners at Acorn Marketing to develop a sturdy, easy-to-assemble freestanding display for their toilet tissue products. Engineered, and designed for flexibility, the custom display features a full color, double-sided header and rectangular base with storage compartments on both sides. The display, made of corrugate, is lightweight but sturdy and will hold at least one full case of product from single rolls to 4- or 6-packs. Acorn Marketing managed the production and assembly of the display kits which included an instruction sheet for setup by the retailer. Kits shipped directly to Thetford retail outlets with cases of product ensuring it would make its way onto the retail floor as quickly as possible.
- Freestanding Product Merchandisers
- Display Design & Engineering
- Production Management
- Display Assembly Instructions
- Kit Assembly
