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Project Spotlight: Melching Website

Melching’s previous website had become outdated and difficult to maintain. After hiring a new Director of Marketing, updating the company’s website quickly became a priority.

Acorn MarketingMarch 18, 2026

By Acorn Marketing

Project Spotlight: Soils And Structures Website

Acorn Marketing addressed the website challenges faced by Soils and Structures by designing and developing a modern, user-focused website that better reflected the company’s expertise,…

Acorn MarketingMarch 12, 2026

By Acorn Marketing

TAGS: B2B Branding Content Development & SEO Graphic Design Marketing Strategy News & Events Project Spotlight Web Development

Project Spotlight: SportsQuest Website

SportsQuest, a family- and Christ-centered nonprofit sports facility, needed a more efficient way to manage its memberships, court reservations, and payments. The organization had been…

Acorn MarketingFebruary 3, 2026

By Acorn Marketing

TAGS: B2C Branding Graphic Design Photography Project Spotlight Promo Products & Apparel Signage & Merchandising Programs Web Development

Project Spotlight: David Bos Homes Website

David Bos Homes, a West Michigan home builder specializing in custom and semi-custom homes, partnered with Acorn Marketing to create a new website that more…

Acorn MarketingNovember 7, 2025

By Acorn Marketing

TAGS: B2C Branding Content Development & SEO Graphic Design Marketing Strategy Photography Project Spotlight Web Development

Acorn Marketing wins Big Idea Award for OuttaFrame™ Dimensional Digital Ads

Acorn Marketing is proud to announce that the agency has been honored with the Agency Management Institute’s Big Idea Award for OuttaFrame™ Dimensional Digital Ads.

Acorn MarketingOctober 27, 2025

By Acorn Marketing

TAGS: B2C Digital Marketing Graphic Design Insights News & Events

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Google’s Search Algorithm Update and How it’s Changing our SEO Strategies

Google’s latest algorithm update, called Muvera (Multi-Vector Representation Algorithm), is reshaping how businesses appear in search results. Powered by advanced AI, Google’s Muvera algorithm evaluates…

Acorn MarketingSeptember 4, 2025

By Acorn Marketing

TAGS: Acorn Marketing B2B B2C Content Development & SEO Digital Marketing Insights Lead Generation Marketing Strategy Web Development

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Why the Traditional ROAS Metric is Flawed

Consumer behavior has been shifting so much faster in the past few years than in the prior two decades, and that turbulence has directly impacted…

Acorn MarketingAugust 20, 2025

By Acorn Marketing

TAGS: Acorn Marketing B2B B2C Digital Marketing Insights Lead Generation Marketing Strategy News & Events

Product package boxes in cart with shopping bag and laptop computer with blurred web store shop on screen for online shopping and delivery concept

Why Cart Abandonment Rates Are Rising—and How to Win Back Shoppers

Today’s consumer is shopping differently than ever before. Between juggling multiple devices, browsing and re-browsing over days or weeks, and balancing shorter attention spans, it’s…

Acorn MarketingAugust 27, 2025

By Acorn Marketing

TAGS: Acorn Marketing B2C Digital Marketing Insights Marketing Strategy Web Development