Acorn Marketing, Author at Acorn Marketing

Project Spotlight: John Ball Zoo Wild Strides 5K Digital Ad Campaign

The Challenge On Earth Day 2025, John Ball Zoo hosted the inaugural Wild Strides 5K Race in support of its conservation programs and Earth Day…

Acorn MarketingApril 24, 2023

By Acorn Marketing

RCP Marketing Becomes Acorn Marketing & Embarks On Exciting New Chapter

After 44 successful years as a cornerstone of Michigan’s marketing industry, RCP Marketing is thrilled to announce a transformative new chapter under the new ownership…

Acorn MarketingMay 10, 2025

By Acorn Marketing

TAGS: Acorn Marketing B2B B2C Insights

The Importance of Billboards

You may ask, in this day and age, why are billboards still relevant? With all the different forms of advertising – such as digital, traditional,…

Acorn MarketingApril 25, 2025

By Acorn Marketing

TAGS: B2C Insights Marketing Strategy Traditional Advertising

How to Plan a Successful Video Shoot

Video is the undisputed king of content, capturing the lion’s share of internet traffic and audience attention. With billions of weekly viewers and mobile-first consumption…

Acorn MarketingMay 10, 2025

By Acorn Marketing

TAGS: B2B B2C Insights Video & Audio Production

Questions to Ask Yourself Before Buying Media Direct

If you’re trying to decide between partnering with an agency or buying media direct, here’s seven key questions you can ask yourself to help determine…

Acorn MarketingApril 2, 2025

By Acorn Marketing

TAGS: Insights Marketing Strategy Traditional Advertising

Blogging for Businesses

Strong digital content is key for any business, especially when implementing an effective digital marketing strategy. An important element that can help increase brand awareness…

Acorn MarketingMarch 30, 2020

By Acorn Marketing

TAGS: Content Development & SEO Digital Marketing Insights

Benefits of Animated Video

I heard recently that today’s consumer has the attention span of a fruit fly. That’s a very short amount of time when it comes to…

Acorn MarketingMarch 26, 2020

By Acorn Marketing

TAGS: Insights Video & Audio Production

YouTube: The Power of Video Advertising

According to Think with Google, YouTube reaches more people aged 18 to 49 than any cable network. It has become a powerful platform for advertisers to…

Acorn MarketingFebruary 18, 2020

By Acorn Marketing

TAGS: B2B B2C Digital Marketing Insights Video & Audio Production